About Daniel Johnson

Early Beginnings

Born and raised in Sydney, Australia, amidst a bustling household of nine siblings, my passion for construction was nurtured from an early age. Spending weekends assisting my father, a civil engineer, in various building projects around our family home instilled in me a deep-seated interest in the field.

At just 16, I embarked on my entrepreneurial journey by establishing a local lawn mowing business, catering to the needs of numerous families and acquaintances in our community. Following my high school graduation, I pursued a four-year carpentry apprenticeship with a reputable renovation and addition building firm located on Sydney’s North Shore. Concurrently, I dedicated my evenings to furthering my knowledge by pursuing a Certificate IV in Building and Construction.

Work Experience

Upon completing my apprenticeship and certification, I seized the opportunity to broaden my skill set by delving into the administrative and project management aspects of the industry. Over the next six years, I balanced full-time employment with part-time studies, ultimately earning a degree in Construction Management.

Transitioning into the commercial sector, I honed my expertise while working with industry giants such as Brookfield Multiplex and Lend Lease. Armed with invaluable experience and a thirst for innovation, I ventured into entrepreneurship once again in 2016, establishing Immaculate Homes—a luxury building company specialising in high-end renovations and additions.

Today

Today, through Johnson Management Group, I run businesses across construction, AI and brand: Immaculate Homes, AI Agency Group, Growth Media Group and Lune & Co. Immaculate Homes has been nominated for MBA and HIA awards in the Renovations and Additions category. Alongside that, I’m building AI Agency Group around a simple idea: the discipline that delivers a complex build (clear scope, clean handoffs, no skipped steps) is the same discipline that makes AI work in a real business.

A devoted husband and father of three, married to my best friend, with more than two decades together.